Privacy Policy

This Privacy Policy applies to all Athletic Edge properties, including Prism (prism.athleticedgeofficial.co) — the Athletic Edge curated affiliate marketplace.

Effective Date: October 17, 2025

CRITICAL: Google API Disclosure (Limited Use)

Athletic Edge’s use and transfer to any other app of information received from Google APIs will adhere to the Google API Services User Data Policy, including the Limited Use requirements.

Our Athletic Edge application accesses your Gmail account solely to provide the following features:

  • Sending recruitment emails to college coaches on your behalf
  • Syncing replies from coaches to track your recruitment progress
  • Analyzing email performance (opens/replies) to improve your outreach

We do not use your Gmail data for advertising, and we do not sell your data to third parties. We do not share your Gmail data with any third-party AI models for training purposes.

Note: Gmail integration is exclusive to the Athletic Edge main application (athletic-edge-app.web.app). Prism does not access Gmail or any Google APIs.

  1. Introduction and Policy Overview

This Privacy Policy (“Policy” or “Notice”) describes how GTK Marketing, LLC, doing business as Athletic Edge Official (“Athletic Edge,” “we,” “us,” or “our”), collects, uses, shares, and protects personal information related to your use of our websites, mobile and desktop applications, online platforms, and participation in our services and events.

Athletic Edge provides AI-powered recruiting tools, athlete development resources, and educational services, including but not limited to prospect evaluations, recruiting profiles, data analytics, athlete showcases, combines, camps, and coach or parent communications (collectively, the “Services” or “Platforms”).

Prism is the Athletic Edge curated affiliate marketplace, where we recommend third-party gear, wearables, recovery tools, and training resources we trust, alongside Athletic Edge’s own programs and services.

  1. Scope and Consent

By using Athletic Edge’s Services, you agree to the terms of this Policy. If you do not agree with this Policy, please discontinue use of our Services immediately. This Policy applies to all personal information collected through:

  • The Athletic Edge website (athleticedgeofficial.co)
  • The Athletic Edge application (athletic-edge-app.web.app)
  • The Prism marketplace (prism.athleticedgeofficial.co)
  • Our member portals and AI-powered recruiting tools
  1. Information We Collect

A. Information You Provide Directly: Name, birthdate, phone number, email address, academic info (GPA, test scores), and athletic info (stats, video links). This information is collected through the Athletic Edge main application, not through Prism.

B. Information from Google APIs: When you connect your Gmail account through the Athletic Edge application, we collect and process email metadata and content strictly to facilitate recruitment outreach as detailed in the Google API Disclosure section above. Prism does not request or access Google account information.

C. Information Collected Automatically on Prism: When you browse Prism, we may collect standard web analytics data, including pages visited, time on site, referrer, browser type, and IP address. This data is collected through cookies and similar technologies and is used to understand how visitors use the marketplace and improve our recommendations.

  1. How We Use Your Information

We use your information to provide and improve our recruiting services, personalize your experience, facilitate communications between athletes and college coaches, and operate the Prism marketplace effectively.

  1. Affiliate Tracking and Third-Party Cookies (Prism)

Prism is an affiliate marketplace. When you click a “Get Yours” or other purchase link to a third-party retailer, you may be redirected to that retailer’s website via an affiliate tracking link. This link allows Athletic Edge to receive a commission if you make a purchase, at no additional cost to you.

The third-party retailer (not Athletic Edge) may set cookies or use other tracking technologies on your browser to attribute the sale to Prism. This is standard practice across affiliate marketing programs (such as Amazon Associates, Impact, CJ Affiliate, ShareASale, and direct brand partnerships). The data collected by those third parties is subject to their own privacy policies, not this one.

If you prefer not to participate in affiliate tracking, you may:

  • Use your browser’s “Do Not Track” settings
  • Clear cookies before clicking purchase links
  • Visit third-party retailer websites directly without using our links

See our Affiliate Disclosure page for more details about how Prism earns revenue.

  1. Data Retention & Deletion

We retain personal information only as long as necessary for operational, legal, or contractual reasons. You may request the deletion of your account and all associated data at any time by contacting us at privacy@athleticedgeofficial.co.

Revoking Google Access: You can revoke our access to your Google account at any time via the Google Security Settings (myaccount.google.com/permissions) page.

  1. Human Review Disclosure

To ensure the quality and security of our service, our developers may occasionally review anonymized system logs for troubleshooting purposes. We do not read your personal emails unless explicitly requested by you for support reasons.

  1. Children’s Data and Parental Consent

Athletic Edge complies with the Children’s Online Privacy Protection Act (COPPA). Registration for users under 13 must occur through a parent or legal guardian. Prism itself does not require registration to browse, but minors should not click affiliate links or make purchases without parental supervision.

  1. Contact Information

GTK Marketing, LLC d/b/a Athletic Edge
Attn: Privacy Compliance
2080 Depot Street, DeLand, FL 32720
Email: privacy@athleticedgeofficial.co

Appendix A – AI Transparency Statement

Athletic Edge uses artificial intelligence (“AI”) to assist in evaluating athlete data and generating insights. Our AI systems process only information voluntarily submitted by users. Personal data is not sold, shared, or used to train external AI models. Prism does not use AI to process personal information; AI on Prism is limited to internal product curation decisions (Edge Score calculations and recommendation logic).